Some of the most simple inventions turn out to be the most revolutionary

IP is about creating new technologies for a better future

New discoveries deserve the best IP protection & strategy for exploitation

Distinctive brands and logos are beacons for business success

Protect your clever innovations before you tell the world

Technological advancement emerges from innovative thinking about how the pieces fit together

Solving a problem
can be a catalyst for creating new IP


ADVANCE IP offers a full range of intellectual property services and patent and trade mark attorney services in New Zealand, and Australia, and globally. Talk to us about how we can build your IP portfolio and assist you with succeeding with your aspirations for IP success.


ADVANCE IP represents and acts for international corporates, small, medium and large companies, business start-ups, individuals and entrepreneurs, institutions, charities and SME's before the New Zealand Intellectual Property Office (IPONZ) and the Australian Intellectual Property Office (IP Australia) and welcome your requests for charges, and we can supply you with our competitively proven schedule of charges on request.


We are an internationally focused IP firm with extensive experience working successfully with overseas Law firms and Patent Attorney firms, IP Associates and Agents with filing, prosecuting and registering trade marks, designs and patents, and all post registration matters and proceedings, and have provided outstanding service for our clients and associates for over 20 years.


More specific information and requirements are detailed under the links to the left of this page.


We welcome any IP enquiries, and are available to discuss any IP concern or strategy to take your business further.


Main Areas of IP practice:

  • trade mark, brand and logo registrations
  • trade mark infringement actions and opposition proceedings
  • brand creation and protection, strategic portfolio management
  • IP audits, searches and opinions
  • freedom to operate searches and opinions
  • patent drafting, filing and enforcement services
  • patent strategy and portfolio management
  • registering designs, and copyright advice
  • technology transfer agreements
  • rand and technology licensing
  • due diligence and IP audit advice
  • IP agreements
  • border protection
  • renewals, restorations
  • register watching services
  • start up IP assessments
  • domain name advice and registrations


Trade Marks

Requirements for filing trade mark applications in New Zealand and Australia


Filing requirements to obtain filing date:

  • applicant's full name and address
  • details of the trade mark
  • list of classes of goods and/or services (we can assist with drafting class specifications if required)
  • priority details if claiming convention priority (6 month deadline)

» Read more


Back to the top



Requirements for filing patent applications (convention or non-convention) in New Zealand and Australia


Filing requirements to obtain filing date:

  • applicant's full name, address and nationality
  • full names, address and nationality of each inventor
  • information on how applicant obtained rights from inventors
  • copy of complete specification, claims and drawings (in English)
  • priority application details if claiming convention priority

» Read more


Back to the top



Requirements for filing design applications in New Zealand and Australia


Filing requirements to obtain filing date:

  • applicant's full name and address
  • full name of the designer
  • representations of the design and article, showing all views
  • details of the specific design to prepare the statement of monopoly or novelty rights
  • priority application details if claiming convention priority (6 month deadline applies)

» Read more


Back to the top


IP Searches

We can provide trade mark searches as pre-filing register availability checks upon request.


Searches are also useful for freedom to operate and trade mark clearance searches, and these are usually undertaken on a country by country basis, and a few regions also, such as the European Union. Contact us with your main markets of interest, and we will tailor an IP searching package to provide you with confidence that the business markets you intend to use your new proposed brands are cleared for use or registration of your branded products and services.


» Read more


Back to the top


Contact | | Tel: +64 4 4990915 | 318 Lambton Quay, Wellington 6011, New Zealand
Web Design by Anyware